Dear Adam,
This week we are starting a conversation about leveraging Social Media. "Markets as conversations" was articulated in The Cluetrain Manifesto nearly 10 years ago. Yet it took that long until this amazing perspective showed up in day to day businesses.
Whether it's LinkedIn professional networking, a Facebook profile, a blog or Second Life persona - these conversations are hitting full stride in the business world. Yet, many entrepreneurs and businesses don't have a coherent, effective approach to social media. Others are creating new businesses and marketing channels using these ideas. Don't be left in the dust. Read on!
P.S. Learn about the "Power of the Pyramid" at our new homepage! |
Is your business leveraging the social media phenomenon?
If not, you could be missing massive opportunities. How can social media help your business? Five big benefits are:- It
allows you to engage with your consumers directly, without any pressure.
Dialogue about your product or service, experience, etc. It's a
great way to build a relationship!
- It
inspires brand loyalty. Consumers gain a better understanding of your
company and you gain a better understanding of them. Together, you
can build future products and services in which customers are invested.
- You
make yourself relevant. By participating on social media sites,
commenting on other blogs and creating infotainment, you can join the
global conversation in a useful way and that drives interest in your business.
- Improve
your web presence and your reach. Social media enables you to reach
well beyond your geographic boundaries on both the supply and demand side
of your business. Also, some social media avenues help you rank high
in search engines. Blogs in particular are a great way to promote your Web
site and they're loved by search engines for their fresh content.
- It helps you establish
credibility and expertise - and in return, customers are more likely to
use your service.
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Intern Spotlight
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 We had the opportunity to recruit
a new intern from Singapore,
Jens Thang, into Team and a Dream. An entrepreneurial individual with a diverse
background, Jens exhibited a passion for working with internet startups -
exactly what we were looking for! As Jens excelled in his internship and proved
his capabilities, we empowered him with greater responsibility for our client
work and internal development.
Jens is an aspiring Jazz artist
and his photography acts have gotten him noticed by international publications.
He writes a blog on negotiation, TheNegotiationGuru.com,
which is read by lawyers, mediators and business executives. His blog was featured on Negotiation Law
blog and Innovators Network. Jens enjoys
experiencing different cultures and has traveled to more than 10 countries.
"I am blessed with the opportunity
to work closely with so many Internet entrepreneurs," said Jens. "Nothing can
be more rewarding than witnessing these entrepreneurs succeed in their business
ventures!" |
| Our Latest Blog News and Posts |
Our own Skip Shuda's post was featured on HP's Logoworks blog. Check out his post on "Bouncing your idea ball" here. In addition, our blog is now in the top 100,000 blogs on the Internet. Read on for the latest blog posts in case you missed them!
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Sincerely,
Skip Shuda and Yasmine Mustafa
Team and a Dream
610.687.9195 | |
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Client Wins |
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Did you know that flushing pills down the drain can contaminate our water supply?The Teleosis Institute discusses their Green Pharmacy Program on National Public Radio, in which unused pharmaceutical can be safely disposed of through a local pharamcy. The program can be heard here.
WineInvestor.com has recently seen a change in their Google PageRank (PR) - again! The site had a non-existent PR when we started an online marketing initiative less than a year ago. The PageRank for the site is now 4 - a great feat in such a short period of time.
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